Yahoo moves to mobile games
(via) In a strategic move to battle against Google, Yahoo! started a mobile game studio and -of course- bought some game studio (Stadeon).
"Yahoo wants to be part of the party," said Janco Partners analyst Martin Pyykkonen. Yahoo's strategy is to use games as well as e-mail and other services to keep users on its Web site. Gaming will not likely soon become a large revenue producer, as Yahoo gets most of its sales from online advertising, Pyykkonen said. He also said Yahoo was likely to target places like China and other parts of Asia, targeted by Yahoo and other Web companies future growth. "My view is that it's more of an Asia opportunity," Pyykkonen said.