Mobile gaming innovation
An article in the IHT about the rise of mobile gaming:
For now, many of us take a spin through the games menu on our phones only because of the Mount Everest phenomenon: because it's there. But that is the extent of our adventurousness. Mostly, we stick to solitaire or poker games. But In-Fusio, your mobile phone carrier and the rest of the industry want game-playing by phone - either by yourself or with others - to be part of your standard daily entertainment. (...) 5 million registered players who have generated 35 million downloads for its carrier customers around the world, Giles Corbett, co-chief executive of the Bordeaux-based In-Fusio, (...) Even though cellphone game-downloading isn't turning out to be the huge hit carriers hoped for a few years ago, they still need to offer it for their younger customers. For carriers, Corbett said, "It is very much about appealing to new groups of consumers who will be their core market the next 20 years or so." The key to getting more of us to play, Corbett maintains, is simplicity. If it is a one- or two-click process to get a new game for a couple of euros, we'll do it. Besides making games itself, In-Fusio builds and manages the games infrastructure for mobile operators. Its newest "game engine," which needs to be built into phones as they are being manufactured, gives players more options. Orange of France will be the first to use it, probably starting this summer. For one thing, the software will let you have access to a catalogue of games on your phone, without being connected to the network. Whenever you download a game, it updates the catalogue in the background. In addition, Corbett said, "Within two clicks, I can recommend the game to a friend, or I can rate the game. More importantly, I can see how all of the other users have rated each game."
The rating/recommendation system is appealing, with lots of users it might work well and be fruitful.